Amazing Aura Paint
New from Benjamin Moore, Aura is simply the finest paint Benjamin Moore has ever made. Aura offers the most advanced way to bring color to your life with the next generation of paint that simplifies your efforts.
Freedom And Versatility - Aura paint's innovative formulation allows you the freedom to use any sheen, in any color, anywhere - use a matte finish for the bath or a satin for the bedroom - it's your choice. You'll still enjoy the same superior washability and stain- and mildew resistance qualities regardless of the sheen selection, and with a finish so remarkably smooth you can feel the difference when you touch it. It's waterborne technology means it is low odor and meets the most stringent VOC regulations.
Ease and Simplicity - Aura covers like no other paint. A single coat provides complete coverage for most colors. In conventional paints, the deeper the hue, the more coats needed for good coverage. With Aura, you'll need no more than two coats for the deepest shades. Drying times are quicker, too; so, if you must, you can recoat one hour after application.
Color Affinity - Because Aura is so unique, Benjamin Moore developed Affinity Colors, a comlementary color palatte to be used expressly with Aura. Affinity colors is a collection of 144 cultivated hues that seamlessly harmonize with one another. Aura paint's technologically advanced system with Affinity Colors' premium pigments to reveal the full nuance and personality of each dimensional hue. Conventional paint systems cannot duplicate the performance of Affinity colors due Benjamin Moore propietary ColorLock technology, found only in Aura.
Key Features of Benjamin Moore's Aura Paint:
- Fully washable in any sheen
- Fast one-hour recoat time
- Exceptional flow and leveling
- Richer, more enticing color
- Maximum hide in all colors
- 144 exclusive, harmonious colors
- Low VOCs for environmental protection
- Low odor, Mildew resistance
ColorLock Technology - the cutting-edge color science. This technology distinguishes Aura from virtually every other paint on the market. Color pigments are microscopically bonded to dry paint film, permanently locking in the color for richer, more enticing hues and a new standard in durability. ColorLock is a four-part system that elevates the preformance of 100% acrylic paint to exciting breakthrough levels.
- Stain Resistant
- 98% - "No Color Rub Off"
- Outstanding Hide
- Superior Touch up
- Exceptional flow and leveling
- Water Repellant
- Spatter Free
- No more than 2 coats
I recently used Aura paint for a small bathroom and compared to other paints it has barely any smell, does not splatter, and it covers amazingly in one coat. It is the only paint I will use in the future. All of the finishes are mildew resistant, meaning you can use a matte or a flat finish in a bathroom! No more ugly eggshell.
- Melissa C
Hot, hot, hot! I used Aura this past weekend, and it's absolutely gorgeous. The Blue Echo covered the previous owner's poison green in one coat--and I mean really covered. I did a wall in the bedroom in a red, but got true complete coverage in two coats, going over white. Try that with any other red. And the colors are so rich and vibrant. - R. Palousian
Durable Coatings Locations
Clearwater
706 16th Ave, N.W.
Clearwater, FL 33765
727-586-6972
Seminole
8615 S. Seminole Boulevard
Seminole, FL 33772
727-391-1600
St. Petersburg
3055 1st Ave. South
St. Petersburg, FL 33712
727-327-6500
info@durablecoatings.com